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William Hill punters bank on table tennis in sports betting lull
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15 May 2020
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William Hill says its punters have actually been sports betting on table tennis given that the coronavirus pandemic put paid to most standard sporting occasions.
The bookie said the sport became part of its deal of "alternative products" for bettors during the lockdown.
Other chances for wagers include football in emerging market nations not yet as badly affected by the virus.
Looking ahead, the firm stated German football and French horseracing were its best potential earners.
Germany's Bundesliga is beginning fixtures again behind closed doors this weekend, while racecourses had actually already resumed activities in France.
"While this is plainly an evolving situation, there are positive indications that some sports betting organisations are considering the resumption of live sports betting behind closed doors as early as this summertime," William Hill said.
Revenues down
Countries where football has not been suspended include Belarus, which has seen its Premier League attract a new international following as a result.
The announcement came as William Hill revealed a trading upgrade covering the 17 weeks to 28 April.
It said that in the period to 10 March, before coronavirus curbs started to bite, its efficiency was "robust", although group incomes were down 5% year-on-year.
From 11 March onwards, nevertheless, its profits fell 57%, due to the fact that of the absence of live sports betting content.
William Hill said its sports betting shops were closed in the UK and US. UK retail staff have been furloughed and the bookie is topping up their wages to ensure they get 100% of their incomes.
Drive-thru sports betting
As it looks for to broaden its US operations, William Hill has had to find innovative ways to get round limitations on gambling in specific states.
In Nevada, people who wish to put bets utilizing cellphone apps need to sign up personally for the service at a wagering shop before being allowed to use the app.
Since those facilities are presently closed, William Hill has actually established momentary drive-thru services at several areas in Nevada.
Would-be punters need to download the app before heading for the drive-thru. To complete the registration process, they need to send a photo of their state ID card and take a selfie with the app.
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