Australia prepares to prohibit live sports betting odds during sports betting

27 May 2013
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Australia has actually to ban television and radio broadcasts of sports betting chances throughout live sports betting matches in a quote to suppress problem gaming.
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Gambling ads will no longer appear during live occasions and around sporting places, the federal government said.
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Prime Minister Julia Gillard said Australians had actually become "progressively frustrated" with the promotions.

The broadcasting market is anticipated to send a modified code to Australia's media guard dog reflecting the changes.

"From the minute that the gamers step onto the field, to the moment that they leave the field, there will be no live odds," Ms Gillard informed a press conference.
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"This is good news for households, because households I think have become increasingly annoyed about the penetration of live odds into sporting protection."

Under the new guidelines, ads would just be allowed before or after a video game, or throughout a scheduled break in play, such as quarter-time and half-time.

'Focus of video game'

Promotion of sports betting odds by bookmakers who appear to be part of broadcast teams will also be banned.
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The National Rugby League, which in the past has allowed bookies to offer chances throughout broadcasts, said it agreed with the federal government's plan.

"The frustrating belief is that we do not desire to see sports betting as the primary focus of our video game," NRL chief executive Dave Smith stated.
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"Fans, and particularly young fans, should not be subject to extreme promo of sports betting during matches.

"We want young kids to be taking pleasure in the abilities of their preferred team, not pricing quote the odds."
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The broadcasting industry is anticipated to submit a modified code to the Australian Communications and Media Authority, said the government.

It estimates that as much as 500,000 Australians are at risk of ending up being, or are, problem gamblers.

Related web links

Australia Problem Gambling site